ABOUT

Pet Union Sweden AB is the company
behind the dog treat brands Hugo & Celine, Naturligt, Naturligt Farm & Forest.

Pet Union Sweden AB is the umbrella company to our great consumer brands Hugo & Celine® and Naturligt®, that in recent years quickly has grown with a clear goal to become market leaders on the Nordic market when it comes to snacks for dogs.

HISTORY

2015 Hugo & Celine AB founded, Stockholm, Sweden

2016 Factory established in Karlshamn, Sweden

2021 Hugo & Celine AB acquisition of Naturligt Hundtugg AB

2021 New production facility in Landskrona, Sweden

2023 Merger of Hugo & Celine AB and Naturligt Hundtugg AB to Pet Union Sweden AB

2024 New factory Skara, Sweden

PRODUCTION & SUSTAINABILITY

We manufacture honest & rustic products of high quality at a good price. A natural dog snack without additives made of Swedish raw materials in our factory in Skara, Sweden.

A wide range with something for all dogs.

Raw materials

We work with Swedish raw materials and close to the big Swedish slaughterhouses to take care of the "whole animal" together, nothing goes to waste.

Swedish meat is free of hormones and antibiotics
well-being of animals and a climate-smart process
high quality and safe food that is produced with good animal care and environmental considerations

Transports

Through our work with Swedish raw materials, transport is minimal and results in a lower climate impact through shorter transports. We work continuously for transport optimization, both in cartons and through optimization of goods deliveries - the goal is full cars and no air in the pallets.

Production

We work with an active work with energy efficiency both in freezer handling and in the drying process. We produce all our products in our own Swedish factory.

we are ISO 9001 Certified (During 2025 our production facility in Skara will be incorporated in the certification)
we have full control over raw materials & production
we have many years of experience
we manufacture our products under gentle drying with air and heat