top of page

ABOUT

 

Pet Union Sweden AB is the company behind the dog treat brands Hugo & Celine, Naturligt, Naturligt Farm & Forest.

Pet Union Sweden AB is the umbrella company to our great consumer brands Hugo & Celine® and Naturligt®, that in recent years quickly has grown with a clear goal to become market leaders on the Nordic market when it comes to snacks for dogs.

​​​

 

HISTORY

​

2015  Hugo & Celine AB founded, Stockholm, Sweden

2016  Factory established in Karlshamn, Sweden

2021  Hugo & Celine AB acquisition of Naturligt Hundtugg AB

2021  New production facility in Landskrona, Sweden

2023  Merger of Hugo & Celine AB and Naturligt Hundtugg AB to Pet Union Sweden AB

2024  New factory

​

​​

​

SUSTAINABILITY​​​

​

We manufacture honest & rustic products of high quality at a good price. A natural dog snack without additives made of Swedish raw materials in our factory in Landskrona.

 

A wide range with something for all dogs.

​

​

Raw materials 

We work with Swedish raw materials and close to the big Swedish slaughterhouses to take care of the "whole animal" together, nothing goes to waste.

​

  • Swedish meat is free of hormones and antibiotics

  • well-being of animals and a climate-smart process

  • high quality and safe food that is produced with good animal care and environmental considerations

 

Transports 

Through our work with Swedish raw materials, transport is minimal and results in a lower climate impact through shorter transports. We work continuously for transport optimization, both in cartons and through optimization of goods deliveries - the goal is full cars and no air in the pallets.

​​

Production 

We work with an active work with energy efficiency both in freezer handling and in the drying process. We produce all our products in our own Swedish factory.

​

  • we are ISO 9001 Certified

  • we have full control over raw materials & production

  • we have many years of experience

  • we manufacture our products under gentle drying with air and heat

​​

​​

COMPANY DETAILS

 

Pet Union Sweden AB

c/o iOffice, Kungsgatan 60, SE-111 22 Stockholm, Sweden
VAT: SE559034356101

info@petunion.se

eliasliewen.jpg
jakobwastberg.jpg

Elias Liewen  

CEO                

elias@petunion.se         

+46 (0)722 200 917

Jakob Wästberg  

COO                

jakob@petunion.se         

+46 (0)708 956 131

PetUnionSwedenAB.gif
bottom of page